Small team's seven-step event playbook with Instinct and Grok Bot
The author lays out a seven-step event process, from using Instinct to email venues and Grok Bot to score sign-ups, as a way for small teams to compete with larger marketing departments.
how do you compete with a marketing team that is 3x yours? [events edition] 1) think of an idea 2) ask instinct or any other ai assistant to email every single venue that meets your criteria (if ur still calling these places in 2026 ur ngmi) 2.1) find a good partner that has overlapping icp, that way you can split costs/workload/invites (life hack: you can always ask vendors you're customers of to cohost) 3) use claude design to design a luma graphic 4) make a luma or partiful 5) blast on X 6) use ai to score each sign up (i've been using grok bot for this) and flag to your sales team 7) ask your CEO for a raise