Analyst weighs in on Muse's respectful agent browsing guidelines

Rob Leathern @robleathernOriginally posted 2026.09.15

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CNBC suggested we might talk about Muse yesterday, though we didn’t. What I said to the producers beforehand was: “Also happy to talk about Meta Muse. It’s a really strong product and there are real respectful agent browsing guidelines embedded in it today. That said, the internet is not really built for bots (vs humans) even though it’s been trending that way for a while, so smart bots will mean parts of the internet will creak and strain under the weight of” agentic browsing from them/others